Bio
For 20 years, Laura has brought her fresh and experimental approach to digital. Combining tech insights with passionate storytelling, she has won numerous awards for her commercial work and been recognised globally as an innovator and industry leader.
Laura, former president of D&AD, has recently been named one of Britain's most influential people within the Debrett's 500 annual list for the second year running, scooped up Individual of the Year at the Dadi Awards 2014 and even been awarded an honorary doctorate for her services to graphic design.
Under her stewardship as Creative Partner, Soho based agency, Mr. President has recently been awarded Creative Agency of the Year by The Drum and the IAB, a fine achievement for an agency just three years old.
Laura is also a co-founder of SheSays, a global volunteer network which works to get more women into the creative industries.
Laura lectures around the world extensively and was recently invited to be part of the Facebook Creative Council, a think tank to help steer the future of social.
And if that wasn't enough, Laura is also a trained taxidermist.
Session
Digital Mythbusters
We live in a time of unprecedented innovation, where digital natives lead the way with technology.
Where we are all becoming writers, journalists and editors. Where social everything is the future of the internet and we are riding on the back of the wisdom of crowds.
Or do we?
Poking under the bonnet of the industry principles we take for granted, we'll be taking a good look at the research and asking ourselves what's really happening, and how brands should be reacting to take advantage of the real state of play.
