Design, code, create, think differently

Reasons to: is the award winning international design and code conference with a festival vibe. Each year the very best creative speakers take to the stage to inform, inspire, entertain, thrill and educate designers and coders.

Can you put a price on inspiration? Today’s digital creatives are multi-disciplined, they draw their inspiration to do great work from many different influences. Reasons to: is curated with that in mind, bringing content from many disciplines to give designers, coders, creatives, film makers, animators, installation builders, illustrators, artists and more the opportunity to see and hear new perspectives and the best content in the world.

Reasons to: - The British Library, King’s Cross, London. Friday 9th March, 2018.


Featured Speakers

Not good with faces?

How many times have you seen a list of speakers or seen their photos and still have no clue who they are? Then you seetheir work, and all of a sudden you know exactly who they are! We have an incredible line-up of speakers with spectacular calibre! Let's see if we can help put some names to work that you will be familiar with.

Jonathan Barnbrook is most well-known as David Bowie’s favourite graphic designer having worked on the designs of his last 4 albums. Lizzie Mary Cullen, is best known for her psycho-geographic maps and urban ink illustrations which have been exhibited in London, New York and Paris. Her clients include Universal Music, Harvey Nichols, HTC, MTV and Lewis Hamilton. You will certainly have seen Marina Willer’s work. She is a Pentagram partner and led the design of many iconic brand identities such as Tate Gallery, Serpentine Galleries, Southbank Centre, Amnesty International, Oxfam and Macmillan Cancer Support.

Maybe you are a lettering fan, then you will love Rob Draper is an artist and designer who specialises in hand lettering and has worked with clients that include The Golden Globes, Gap, Nike, Penguin Random House, Bartle Bogle & Hegarty, Harper & Collins, WWF and The Washington Post. Are you a photographer? You cannot miss the amazing work by Juno Calypso, Juno has won several awards, including the 2013 Catlin Art Prize, the British Journal of Photography 2016 International Award, and the 2016 Foam Talent Award. Ever been amazed at light shows, cool visuals, intrigued about how some installations are created? Then do not miss Memo Akten, Memo is capable of magic!

Who attends Reasons?

Let’s see if we can list the type of people who attend - designers, developers, coders, managers, game developers, artists, film makers, sound designers, illustrators, animators and newbies all come to Reasons to be Creative! The type of people who come to Reasons, are the ones who agonises over the details, care about their craft, want to know what peers are creating, be aware of what the world's best are up to and choosing to surround themselves with the best in design, code and inspiration. If that sounds like you, then you should attend.

The event has been running since 2006 and is well known for it’s phenomenal line up of speakers. This is a chance to see the best minds in art, design and code, delivering a full day of awe-inspiring talks.

We say this: if you are only interested in how to build a widget, or a snippet of code, then there is plenty of training online. If you want a massive fix of inspiration, motivation, to connect with your peers, AND those code snippets, then this is the event for you!

Reasons is guaranteed to reach your 'wow-receptors'. You will leave pumped with ideas, a bigger network, and eager to create great work!

Why come to Reasons?

Come away from Reasons to charged with inspiration to design, develop and create something wonderful. See and hear the creative process from the world's best speakers.

Learn from industry leaders - how to's, tips & tricks and learn about emerging trends and technologies to creatively inspire you to take and use to build amazing work.

Re-charge those batteries by submersing yourself in 3 days of stellar talks, stunning work, and get motivated to go away and do amazing work.

Surround yourself by like-minded people that generate an amazing atmosphere, meet peers, who share your passion for art, design, code & inspiration.

Past opening titles